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Keyword Explorer - Report: Keyword Details
Keyword Explorer - Report: Keyword Details

This report presents data which is a compilation of all information from the Senuto Platform on the selected keyword.

Ula Wróbel avatar
Written by Ula Wróbel
Updated over a month ago

Using the report, you will find out, among other things, the average monthly number of searches for a particular phrase, its seasonality, related phrases and how the SERP looks for the keyword.

This report is particularly useful for people who are planning content for their website and want to see all the most important information about a phrase in one place.

To use the Keyword Details report, go to the Keyword Explorer module and search for the keyword you are interested in.

Then select a result in the table and click on it. You will be taken to the ‘Keyword Details’ tab, where the full report for the phrase is waiting for you.

In the first part of the report you will find basic information about the keyword analysed, including:

  • average monthly number of searches

  • value of the phrase

  • CPC

  • number of competitors - the number of domains occupying the 1-20 position in the organic results for all the phrases related to the analysed keyword.

  • extended results displayed for this phrase by Google.

You can find definitions of the metrics in Senuto HERE.


Trends chart

Below, you will find a graph of seasonality trends for the keyword phrase in question, as well as information on which sites are most visible for keywords containing the keyword in question.

The trend graph shows the seasonality of a key phrase by month. The higher the bar, the greater the interest in the topic in that month. Hovering over it displays the number of searches in the selected month. The graph is particularly useful when planning content - use it when planning the publication of content on your website.


Topic Leaders

Next to the chart is a table with the most visible domains for a given phrase. This is a summary of the websites that most frequently appear in Google for keywords containing the analysed keyword.

The next section of the report shows all keyword suggestions:

  • Other keyword suggestions - shows information on all keywords related to the analysed phrase.

  • Semantically connected - the table shows keywords semantically related to the analysed phrase, the so-called LSI (Latent Semantic Indexing).

  • Questions - a list of questions typed in by Google users related to the analysed phrase.

  • Word groups - most frequent combinations of words related to a given keyword occurring in phrases typed into Google.

Now you know how to get detailed information on any keyword. Go to the Keyword Explorer and analyse!

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